There is occasionally discussion among consumers about the retail prices of pure, organic products. Some people wonder if they are increasingly being charged a reasonable price for the goods they purchase or if they are just being ‘taken for a ride’ on the could be the latest fad for ‘natural Private label Skin Care manufacturer in China and organic’ products. This article hopes to shed some light on some of the main factors that influence the retail prices of pure, organic products.
We are asked daily in our business about the cost of our products: some people want to know, given that our products use healthy ingredients, why they are so inexpensive yet others ask why our products cost so much. Two different questions asked from two different views.
The first question is asked from the fact that healthy raw ingredients are usually high in price and therefore it is expected that products based on these types of ingredients would be expensive. The other perspective is asked from the fact that the production of pure, organic ingredients (well, they do grown on trees and shrubs don’t they? “) should cost less than the manufacture of man made or mass-produced ingredients and thus products based on these should be inexpensive.
The first question is probably closer to the truth than the second in its premiss about the cost of things that are pure, organic.
The production of pure, organic goods, be they foods or garbage used in further manufacturing, is time intensive and the demand is currently relatively small in comparison to the mainstream. In addition, organic producers must go through an expense intensive process to achieve organic certification of their products. These three factors are primary allies to the basic gross costs of pure, organic products.
Leaving aside global economic crises, the cost of essential oils can significantly influence the ultimate price of pure, organic skin care and personal care products that have these ingredients. Growing, farming, oil extraction, quality testing, market demand and availability all play roles in this.
Essential oils are produced from the leaves, roots, flowers, fruits and nut products of plants that may be grown as commercial crops or may be wild-harvested (although the latter occurs less and less frequently today due to efficiency concerns). Extraction processes vary according to the the main plant where the oil is to be produced and the standard of the oil required at the end of the process. Commensurate with increasing demand for pure and high quality essential oils, extraction methods have become more sophisticated and technology-based on the one hand whilst growing and farming techniques have returned to more traditional, sustainable and labour-intensive methods.
For the most part, the amount of plant material required to make a kilogram of fat can be huge. For example, it has been estimated that it takes about 500kg of rose petals to produce 1 litre of rose oil (and individual rose petals don’t weigh very much! ).
Climatic conditions have a major influence on fat prices. For example, a bad season in which there is insufficient rainfall or the occurrence of natural disasters such as thunder or wind storms, originate, massive amounts and shoots, can impact the amount of plant material available for farming and therefore, the amount of fat that can be produced. In this scenario, a restricted amount of fat available to the market can cause a dramatic increase in price. Man-made disasters such as battles also have a detrimental influence on the accessibility to a number of our much-loved essential oils.
Australia has a relatively small fat producing industry, with most of the essential oils sold in Australia imported from elsewhere. Included in the list of ‘elsewhere’ is Hungary, China, The indian subcontinent, Egypt, Western side Indies, Thailand, Croatia, USA, Vietnam, Sri Lanka, Indonesia, England, Somalia, Madagascar, The country, South america, Uk, Paraguay, Bulgaria and Tunisia. An average of, of the very most commonly sold essential oils available in Australia, only 16% are produced here.
We won’t even bother to aspect in costs like scan duties and other taxes on the imported essential oils.
Market forces also have to put out an influence on the cost of essential oils. One of the most useful and sought after essential oils in the perfumery and cosmetics industries is Rose Oil and this of course, increases its demand in the market place. The average cost of 1 kilogram of Certified Organic Rose Otto oil is AU$12, 000!!! Amazingly, this is not the most expensive of the essential oils.
It is true that essential oils from plants that grow abundantly, easily and have a high fat content are less expensive. However, these are also the essential oils that are less useful in skin care and body care products.
The average price of a 25ml bottle of pure certified organic fat is currently AU$72. 00, so it can be seen that skin and body care products containing pure certified organic essential oils may have a good justification to be more expensive than the average mass-produced, synthetic-based Brand X product.
Why then, you may well ask, do manufacturer’s put certified organic essential oils into their products? Why not leave the nice bouquet out altogether?
The answer is simply that essential oils are not in the products solely for their wonderful bouquet. Essential oils have amazing and often unique direct beneficial effects on the skin and hair as well as producing beneficial psychological and psychosomatic effects via their influence on the nervous and hormonal systems.
Pure, organic skin and body care products that have essential oils are not just exerting a shallow or cosmetic influence on your skin but also have the potential to positively influence your health and well-being, with effects that are definitely more than skin deep.
So, to go back to the original question of whether the cost of natural Skin Care Products is too costly or too inexpensive, it all depends on what’s in the individual and how much of the ingredients a product contains.
Danny Siegenthaler is a doctor of traditional Chinese medicine and along with his wife Susan, a medical herbalist and Aromatherapist, they have created Natural Skin Care Products by Wildcrafted Herbal Products to share with you their 40 years of combined expertise with you.
They practice Herbal and Chinese medicine at their Wildcrafted Bachelor’s pad Clinic.
At Wildcrafted, our products contain therapeutic quantities of ingredients, this by necessity makes them expensive to manufacture. However, our costs are minimised, because we do not distribute them through traditional supply chains. That is we supply our products right to our customers via our on-line store, which means they are significantly less expensive as they would be if customers where able to purchase them at a local store. If that were the case, the retail price in our products would be approximately double that of what our customers are currently paying.